Location:

Lahore

Industry:

Restaurant Group / F&B

The Catalyst Group is hiring a Brand Manager on behalf of its client

A fast-growing restaurant group with multiple branches in Lahore and ambitious plans for expansion.

Role Overview

The Brand Manager will be responsible for owning and growing the brand’s digital presence, with a strong focus on Gen Z engagement, consistency across multiple accounts, and community management. This role will work closely with senior leadership and build an in-house content team to support the brand’s growth journey.

Key Responsibilities

• Oversee and manage all brand digital platforms, including:
  • Instagram
  • Facebook
  • Google Business pages
• Lead community management, engagement, and online reputation
• Ensure consistency across multiple brand and location-based accounts
• Develop and execute content and brand strategies with a focus on Gen Z attraction
• Coordinate with a third-party agency managing the website to ensure brand alignment
• Work closely with the CEO to translate brand vision and expansion plans into communication strategies
• Track performance and optimise content based on insights and trends

Requirements

• 3–4 years of experience in brand, social media, or digital marketing (F&B preferred)
• Strong understanding of Gen Z content and digital culture
• Experience building or managing creative teams
• Ability to manage multiple digital accounts
• Strong communication and organisational skills