What You’ll Be Doing (Responsibilities)

• Research and “stalk” emerging Pakistani western wear brands on Instagram and TikTok
• Identify brands that would be a great fit for Alif2Zee
• Reach out to brand owners via DM, email, or calls
• Pitch Alif2Zee confidently and explain why they should join us
• Help onboard new brands onto the marketplace
• Create short-form content (Reels/TikToks) featuring partner brands
• Make OOTD-style videos and fashion content (you may need to be on camera)
• Assist in planning small brand collaborations and online campaigns
• Track outreach and performance using basic marketing tools

Who We’re Looking For (Requirements)

• Extroverted, confident, and not afraid to talk to founders
• Hungry to learn and grow in marketing and partnerships
• Comfortable being on camera
• Loves western fashion and styling outfits
• Active on Instagram and TikTok (you understand trends before they blow up)
• Knows how to use tools like Google Sheets, Canva, Notion, etc.
• Can write clear and friendly messages to brand owners
• Self-driven (since this is remote)

Qualifications

• Currently in Year 2 or Year 3 of university
• Students from NUST, FAST, Bahria, or similar universities are encouraged to apply
• Background in Marketing, Business, Media, or related fields is a plus (not mandatory)
• Prior experience running a page, making Reels, or doing campus marketing is a bonus