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Public Relations & Marketing Executive
MAR Group of Companies
Lahore
On-site
Full-time
Less than 1 Year
5 days ago
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Public Relations & Marketing Executive

The Public Relations & Marketing Executive will be responsible for building and maintaining a positive public image and strong relationships with media representatives, partners, and relevant audiences. The role involves developing and executing public relations and communication strategies to strengthen brand awareness, reputation, and public engagement. The ideal candidate should have around one year of experience in Public Relations, with strong communication, relationship-building, writing, and organizational skills.

Key Responsibilities
  • Develop and execute effective public relations and communication strategies to strengthen brand awareness and reputation.
  • Build and maintain strong relationships with media representatives, journalists, stakeholders, partners, and influencers.
  • Prepare press releases, official announcements, media statements, newsletters, presentations, and other communication materials.
  • Coordinate with media outlets and external partners to secure positive media coverage and promotional opportunities.
  • Plan and support PR campaigns, corporate events, product launches, and community engagement initiatives.
  • Monitor media coverage, public perception, industry trends, and relevant news to identify PR opportunities.
  • Work closely with internal teams to ensure consistent and effective messaging across all communication channels.
  • Manage media inquiries and support communication during important announcements or reputation-related situations.

The role requires monitoring media coverage, public perception, and industry trends, while identifying opportunities to improve brand visibility and reputation. The Public Relations Executive will work closely with internal teams to ensure consistent messaging across all communication channels. They will also manage media inquiries, maintain professional relationships with journalists and influencers, and support communication during important announcements or reputation-related situations.